In 2002, the government of India embarked upon a highly ambitious image campaign to create a new brand identity for the nation. The idea was to transform India into “a global brand, with worldwide brand recognition and strong brand equity”
Sino-Icelandic relations in times of intense globalization – Mutual respect and benefits for all? By Lilja Hjartardóttir
Sino-Icelandic relations are a recent and undertheorised phenomenon compared with Sino-Nordic relations that were already established early in the 20th century. Once business relations took hold in the 1990s Icelanders moved quickly into the immense Chinese market. While trade relations
From Thailand to Svalbard: migration on the margins by An-Magritt Jensen
Halfway between the European mainland and the North Pole, a group of islands, Svalbard, has become a Thai diaspora in miniature. Longyearbyen, the only place with permanent settlement, is a tiny city with only 2,000 inhabitants. Norwegians are in the
The contradictory impact of globalization and migration on gender equality by Professor Birte Siim
The challenges from globalization and migrationGlobalization is contested, and the meanings of globalization need to be discussed within different contexts. Trans-nationalism challenges established research paradigms connected to the nation states. One of the challenges of gender research is arguably to